Is video a good marketing strategy for hotels?
There’s a whole host of marketing tools available for hotels to consider these days, but prioritising which one(s) is / are right […]
How does PR benefit social housing?
The social housing sector is under immense pressure. With a growing demand for affordable housing and limited funding available for development, it’s […]
Why should health and social care companies invest in video for recruitment?
Recruitment can be one of the hardest parts of running a business and this is definitely the case for companies in the […]
Why is PR important in the hospitality industry?
Public relations (PR) is important in the hospitality industry as it builds and maintains a positive brand reputation, which can directly influence […]
How can I increase my hotel bookings using PPC?
Wondering how to boost your hotel bookings using PPC (Pay-Per-Click) advertising? Increasing hotel bookings using PPC involves targeting relevant keywords, optimising ad […]
How do you attract residents to a care home?
Wondering how to attract residents to your care home? Attracting residents to a care home involves creating a welcoming environment, providing personalised […]
Creative PR to win hearts: How getting weird can win big
Everyone online is fighting to grab your attention. I am right now. So if you’re in the game of marketing or public […]
The 5 biggest Google Ads trends for 2024
Google Ads is ever-evolving. In the last year, advertisers have seen new AI tools, the end of certain attribution models, and several […]
Why you should use Performance Max in 2024
Digital platforms, including Google Ads, continually evolve and develop new features each year. So, what’s the big thing for 2024? The answer […]
PR is more than just press releases
public relations noun plural in form but usually singular in construction often attributive : the business of inducing the public to have […]
Bringing your care home to life with local PR
PR, especially local PR, is all about getting your brand name out there. It’s also about building a good reputation in your […]